허세가 · 허세를
bluff, show, empty bravado
Example
그는 친구들 앞에서 허세를 부리는 걸 좋아해요.
He likes to put on a show in front of his friends.
Word parts
허 empty+세 power
Literally 'empty power' — a show of strength with nothing behind it.
Good to know
Collocation: 허세를 부리다 means to put on airs or show off.
Related words